Road safety training for school kids

Imperial turns focus to learners

More than 50 000 primary school learners were taught about the importance of road safety awareness by employees of Imperial Logistics.
Road safety events for kids

When it comes to teaching children about road safety, Imperial Logistics has set an example having recently hosted fun and interactive road safety events for the junior and senior phases of Primrose Primary in Johannesburg.

At both schools, zebra crossings were repainted and road signs placed to warn motorists that they were entering a school zone. 

The senior phase scholar patrol members were kitted out with brand new visibility vests, stop signs, and traffic cones.

Apart from teaching the kids volunteers from the company’s Imperial I-Pledge and Active Education teams also provided them with a T-shirt in their school colours and a drawstring bag filled with snacks and fruit.

 The I-Pledge road safety school drive is on-going and schools will be revisited, crossings repainted, and scholar patrol members educated on an ongoing basis.

To date, the I-Pledge initiative has educated over 52 000 learners about road safety, and their schools made safer with new road signs and repainted zebra crossings.

Last year before Christmas, the volunteers also put time aside during their company’s busiest time of year to host a holiday party for needy children and educate schools about road safety.

Late last year more than 50 Imperial Logistics employees travelled to Orange Farm to host a ‘Christmas Fun Day’ for the Grade R pupils of Rekgutlile Primary, Finetown Primary School, and Tshepana Primary. 

Almost 300 learners were able to participate in a day filled with games, jumping castles and face painting. The children were also treated to an exciting drumming session and a gift from Santa himself!

Each child received a photograph of themselves with Santa as a personal memento of the special event.

 In addition to all the events of the party, Imperial Logistics volunteers were able to cover almost 10 560 school books for these deserving kids.  The success of the event was made possible in partnership with Imperial Ukhamba Trust, Izon Photography and Rapid Pro Lab. 

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